In an earlier post, I mentioned the way that advertisers are using bikes to sell other non-bike products. Elly Blue at Taking the Lane calls this “bikewashing.” Though it can be a bit irritating sometimes (to me, especially when bikes are used to sell cars), it’s actually probably a good thing. It indicates bicycling has positive […]
August 16, 2012
Bikas founder Joe Linton will be a guest tonight on KCRW radio‘s Which Way L.A.? The news radio segment airs at 7pm-8pm today, August 16th 2012, at 89.9 on your FM dial. You can listen online – then or after – too. Tonight’s program will feature a 10-minute segment discussing the recent New York Times […]
August 1, 2012
An occasional round-up of some links that Bikas recommends! >At Taking the Lane, Elly Blue coins a new term “Bikewashing” to describe those non-bikey things that are using bikes to advertise. An excerpt: As bicycling becomes more popular, there’s been a shift in the bike imagery used in advertising. Sure, there are still adssuggesting that […]
July 30, 2012
So, after seeing them posted in a few places on Facebook, I figured I’d better go get me some of the U.S. Postal Service’s new bicycle stamps. From the wording on the back of the stamps: Whether a youngster just learning to ride, a commuter on the way to work, a road racer crossing the […]
August 7, 2013
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